{"id":1880,"date":"2025-10-02T12:30:24","date_gmt":"2025-10-02T10:30:24","guid":{"rendered":"https:\/\/valuefactory.vc\/deal-by-deal-investing-flexibility-and-focus\/"},"modified":"2025-10-06T09:48:13","modified_gmt":"2025-10-06T07:48:13","slug":"deal-by-deal-investing-flexibility-and-focus","status":"publish","type":"post","link":"https:\/\/valuefactory.vc\/en\/deal-by-deal-investing-flexibility-and-focus\/","title":{"rendered":"Deal-by-Deal Investing: Flexibility and Focus"},"content":{"rendered":"<p><strong><span class=\"TextRun SCXW205421816 BCX4\" lang=\"NL-NL\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW205421816 BCX4\">At Value<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW205421816 BCX4\">Factory<\/span>, we believe in entrepreneurship \u2013 not only in the startups we invest in, but also in our own approach as an investor.<\/span> <span class=\"TextRun SCXW205421816 BCX4\" lang=\"NL-NL\" data-contrast=\"none\">In addition to our funds, we also offer deal-by-deal investments, using so-called SPVs (Special Purpose Vehicles).<\/span><span class=\"EOP SCXW205421816 BCX4\" data-ccp-props=\"{}\"> <\/span><\/strong><\/p>\n<h3>What does this entail?<\/h3>\n<p><span data-contrast=\"none\">In a deal-by-deal investment, our investors can decide for each startup whether they want to participate.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">They gain direct access to a specific investment, including the full rationale and terms.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">There is no obligation to invest in multiple startups; each deal is assessed and decided on individually.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Investors benefit from the same rigorous selection, due diligence, and active guidance that we apply in our funds.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<h3>Why our approach is effective<\/h3>\n<p><span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\" xml:lang=\"NL-NL\"><span class=\"NormalTextRun SCXW57972272 BCX4\">Deal<\/span>&#8211;<span class=\"NormalTextRun SpellingErrorV2Themed SCXW57972272 BCX4\">by<\/span>&#8211;<span class=\"NormalTextRun SCXW57972272 BCX4\">deal investing gives investors maximum<\/span> <\/span><span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\"><br \/>\n  <span class=\"NormalTextRun SCXW57972272 BCX4\">flexibility<\/span><br \/>\n<\/span> <span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\"><br \/>\n  <span class=\"NormalTextRun SCXW57972272 BCX4\">and<\/span><br \/>\n<\/span> <span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\"><br \/>\n  <span class=\"NormalTextRun SCXW57972272 BCX4\">transparency<\/span><br \/>\n<\/span>. T<span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\">hey can align with personal preferences \u2013 for example, a strong affinity with food, construction, or technology \u2013 while relying on our experience, network, and hands-on support. <\/span>Value Factory <strong>investors have first choice, but we<\/strong><span class=\"TextRun SCXW57972272 BCX4\" lang=\"NL-NL\" data-contrast=\"none\" xml:lang=\"NL-NL\"><span class=\"NormalTextRun SCXW57972272 BCX4\"> can also attract investors who do not wish to participate in the fund. For startups, this means we can act more quickly and bring in specific co-investors who add strategic value. <\/span><\/span><span class=\"EOP SCXW57972272 BCX4\" data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/p>\n<h3>Healthy Fridge: a case study<\/h3>\n<p><span data-contrast=\"none\">A great example is our investment in <\/span><a href=\"https:\/\/healthyfridge.nl\"><br \/>\n  <b><br \/>\n    <span data-contrast=\"none\">Healthy Fridge<\/span><br \/>\n  <\/b><br \/>\n<\/a>, <span data-contrast=\"none\">the fast-growing provider of smart refrigerated cabinets for businesses and public locations.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Demand for healthy and sustainable on-the-go food is skyrocketing.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Healthy Fridge combines technology, data, and a scalable service model to make healthy meals available 24\/7.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{\"335552541\":1,\"335559685\":720,\"335559991\":360,\"469769226\":\"Symbol\",\"469769242\":[8226],\"469777803\":\"left\",\"469777804\":\"\uf0b7\",\"469777815\":\"hybridMultilevel\"}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Thanks to the deal-by-deal model, we were able \u2013 together with a group of engaged co-investors \u2013 to quickly pool capital and expertise to finance the next phase of growth.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/li>\n<\/ul>\n<h3><span style=\"font-size: revert;\" data-contrast=\"none\">The impact of our hands-on approach<\/span><\/h3>\n<p><span data-contrast=\"none\">With deal-by-deal investing, we create a win-win: investors choose for themselves, startups receive exactly the right mix of capital and expertise, and Value Factory can accelerate its mission \u2013 building companies that make an impact and create value.<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/p>\n<p><span data-contrast=\"none\">Want to learn more about the Healthy Fridge deal? Email &#8216;Healthy Fridge&#8217; to info@valuefactory.vc<\/span><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"335559738\":200,\"335559739\":200}\"> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Value Factory, we believe in entrepreneurship \u2013 not only in the startups we invest in, but also in our own approach as an investor. In addition to our funds,&#8230;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[30,39],"tags":[],"class_list":{"0":"post-1880","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-nieuws-en","7":"category-nieuwsbrief"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deal-by-Deal Investing: Flexibility and Focus - Value Factory Ventures<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/valuefactory.vc\/en\/deal-by-deal-investing-flexibility-and-focus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deal-by-Deal Investing: Flexibility and Focus - Value Factory Ventures\" \/>\n<meta property=\"og:description\" content=\"At Value Factory, we believe in entrepreneurship \u2013 not only in the startups we invest in, but also in our own approach as an investor. 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